posted on 2024-06-21, 03:57authored byAngela Guilemin
This infographic summarises the various factors that influence the additional premium that consumers in our export markets are willing to pay (WTP) for sustainabiity attributes.
Funding
Funded by the New Zealand Ministry for Business, Innovation and Employment's Our Land and Water National Science Challenge (Toitū te Whenua, Toiora te Wai) as part of project Credence Attributes On Farm