Bioeconomy Science Institute, AgResearch Group
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Social media research in sensory-consumer science: Opportunities for the dairy industry

conference contribution
posted on 2023-08-02, 01:39 authored by Scott Hutchings, Josafath Espinosa RamosJosafath Espinosa Ramos, Yash DixitYash Dixit, Damir Torrico, Carolina Realini CujoCarolina Realini Cujo, Sara R. Jaeger, Marlon Martins dos ReisMarlon Martins dos Reis
<p><b>Sensory-consumer science</b></p><ul><li>A key part of adding value products has always been studying the consumer to understand sensory experiences, preferences, and factors behind food choice</li></ul><p><b>Quantitative research</b></p><ul><li>Central location testing (CLT)</li><li>Home use tests with food</li><li>Online survey</li></ul><p><b>Qualitative research</b></p><ul><li>Interviews</li><li>Focus groups</li></ul>

Funding

NZBIDA RA 2: Food and supply chain

History

Publication date

2022-08-17

Project number

  • PRJ0281117

Language

  • English

Does this contain Māori information or data?

  • No

Publisher

AgResearch Ltd

Conference name

AgResearch & Riddet Dairy Industry Workshop

Conference location

Palmerston North, New Zealand

Conference start date

2022-08-17

Conference end date

2022-08-18

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