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Social media research in sensory-consumer science: Opportunities for the dairy industry

conference contribution
posted on 2023-08-02, 01:39 authored by Scott Hutchings, Josafath Espinosa RamosJosafath Espinosa Ramos, Yash DixitYash Dixit, Damir Torrico, Carolina Realini CujoCarolina Realini Cujo, Sara R. Jaeger, Marlon Martins dos ReisMarlon Martins dos Reis

Sensory-consumer science

  • A key part of adding value products has always been studying the consumer to understand sensory experiences, preferences, and factors behind food choice

Quantitative research

  • Central location testing (CLT)
  • Home use tests with food
  • Online survey

Qualitative research

  • Interviews
  • Focus groups

Funding

NZBIDA RA 2: Food and supply chain

History

Publication date

2022-08-17

Project number

  • PRJ0281117

Language

  • English

Does this contain Māori information or data?

  • No

Publisher

AgResearch Ltd

Conference name

AgResearch & Riddet Dairy Industry Workshop

Conference location

Palmerston North, New Zealand

Conference start date

2022-08-17

Conference end date

2022-08-18

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